VANKPA
01 · Find the right problem first
Find your highest-value next step.
Understand where customers get stuck and where your team loses time. Get a prioritized action plan before investing in a redesign, new software, or automation.
Who it is for
A focused way forward.
Business owners and teams who know something needs to improve but want help deciding where to start.
- Engagement
- Find the right problem first
- Timing
- Usually 1–2 weeks after access and background information are available.
- What you receive
- Clear diagnosis
Problems it solves
Signs this may be the right starting point.
If these challenges sound familiar, this service may help you move forward.
Mobile journeys need work
Proof appears too late to build trust
Reports need clear purpose
Plan before you build
Agree on the goal. Then plan the work.
We review what you have today, agree on what needs to change, and define the work, responsibilities, and checks before development begins.
Define the decision
Discuss the business goal, who the project serves, your priorities, and the budget and timing available.
What you receiveClear diagnosis
Establish the current condition
Review your current website, tools, customer feedback, and available data to understand where the work should start.
What you receiveSummary of how things work today
Find the causes and friction
Explore the main issues and test the assumptions that could affect the project before agreeing on the solution.
What you receiveFindings, supporting information, and open questions
Prioritize the improvement
Review designs and working versions, check them against your goals, and resolve the remaining decisions together.
What you receivePrioritized action plan
Set ownership and follow-through
Review the finished work, prepare the handover, and confirm who will maintain it and how progress will be measured.
What you receiveRecommended next steps, responsibilities, and measures
Scope defined
Included work, exclusions, responsibilities, and review points are agreed before delivery.
Outputs named
You know what you will receive and how each part supports your project.
Senior lead
Van stays close to the strategy, experience, engineering, and launch.
Scope clarity
Know the scope.
Review the scope below. Your proposal will confirm the details for your project.
What is included?
- Project goals and the people involved
- Review of your message and customer journey
- Mobile, trust, accessibility, and performance review
- Analytics review when access is available
- Analysis of the main problems and likely causes
- Prioritized action and measurement plan
- Live or recorded findings walkthrough
What is not included?
- A full redesign or production build
- Guaranteed revenue or conversion results
- Unlimited workshops or revisions
- Work outside the agreed review
What does the engagement require?
- A live experience or complete prototype
- Access to a decision-maker
- A clear business objective
- Analytics access when available
What the client receives
- Clear diagnosis
- Summary of how things work today
- Findings, supporting information, and open questions
- Prioritized action plan
- Recommended next steps, responsibilities, and measures
A practical starting point
Let’s plan your next move.
A short description is enough to begin. Tell Van about your business, the challenge, and your timing and budget if known.